Speaking to the Masses.. Both of Them

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So I need your help.

I’ll be giving a talk next week to a group of health care PR professionals about “getting the most out of your placements.” I’m always honored to get these invitations, but also filled with disbelief that anything that I have to say would be news to anyone.

In the spirit of coming up with something interesting to say to these nice folks, I’m thinking about speaking topics. We’ve all attended these kinds of events, and sometimes come away disappointed.

So I’m asking you to help me write my talk. Certainly I want to hit on traditional (earned) and social (curated) media, and I want to get plenty of feedback from them and make it interactive.

What would you want to hear from a PR professional who came to your organization to speak?

Leave a comment below and I’ll make sure you get credit at the event (and in a follow up post!). Thanks in advance!

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